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What is ENTERPRISE SOCIAL NETWORKING? What does ENTERPRISE SOCIAL NETWORKING mean? ENTERPRISE SOCIAL NETWORKING meaning – ENTERPRISE SOCIAL NETWORKING definition – ENTERPRISE SOCIAL NETWORKING explanation. Source: article, adapted under license. SUBSCRIBE to our Google Earth flights channel – Enterprise social networking focuses on the use of online social networks or social relations among people who share business interests and/or activities. Enterprise social networking is often a facility of enterprise social software (regarded as a primary component of Enterprise 2.0), which is essentially social software used in “enterprise” (business/commercial) contexts. It encompasses modifications to corporate intranets (referred to as social intranets) and other classic software platforms used by large companies to organize their communication, collaboration and other aspects of their intranets. Enterprise social networking is also generally thought to include the use of a standard external social networking service to generate visibility for an enterprise. Many companies are starting to implement social networks to promote collaboration amongst their employees. Vendors are now starting to use this as a way to help out the different companies. Some companies are starting to teach their employees about cloud computing and SaaS. These new technologies are being added to the enterprise social networks. These networks are being implemented to get employees collaborating and sharing tips and ideas about how to improve the workplace. Some social networks are homegrown systems that are built internally. Companies are using social networks to trade information amongst team members or other people who are part of the company. Sometimes this might also mean trading documents in real time. Based on research by Gartner (2010), 50% of enterprises will be using some sort of social network by 2012. Companies such as Jive Software and IBM have recently been doing research to see how social networking can impact enterprise networks. Different companies have embraced social networking and they are creating their own internal social networking sites. IBM is one example and they have created the Beehive research project, based on their Lotus Connections product. Another example is Atos, which is deploying its in house blueKiwi product across all 76,000 employees to achieve its Zero Email ambition by the end of 2013. Many companies are encouraging employees to use their social networks so they can connect with other employees, help people socialize when they take a break, or even help contribute to other work-related issues. Some companies are even joining typical social networking sites like Facebook or MySpace to gain more clients, communicate with their clients, or target individuals based on their likes. These companies want to gain the trust of their clients. The year 2009 saw 92% of Inc. 500 companies using at least one social media channel, a dramatic increase over the 77% reported in 2008. Medpedia is one of about 70 medical wikis that allows physicians and researchers to share information. While the information is free and publicly available, contributions are limited to those provided by medical professionals. Intellipedia is a set of three wikis used by the US intelligence community to share information of varying classifications. Deloitte has been a pioneer in its use of the corporate social networking applications for consulting. Boral Limited was one of the first major building and construction materials companies in Australia to adopt Enterprise Social Networking using the Yammer platform. Engagement levels of over 25% were achieved. Other notable uses include Lockheed Martin and Pfizer as documented by the Queensland University of Technology (QUT)….

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