Master social media platforms to engage online audiences. Embrace experimental approaches to create great content. Develop cutting edge and highly transferable skills to meet a growing need for Social Media Managers and build your own following. http://www.sunderland.ac.uk
Detecting Stress Based on Social Interactions in Social Networks in Java
Detecting Stress Based on Social Interactions in Social Networks in Java To get this project in ONLINE or through TRAINING Sessions, Contact: JP INFOTECH, Old No.31, New No.86, 1st Floor, 1st Avenue, Ashok Pillar, Chennai -83.Landmark: Next to Kotak Mahendra Bank. Pondicherry Office: JP INFOTECH, #37, Kamaraj Salai,Thattanchavady, Puducherry -9.Landmark: Next to VVP Nagar Arch. Mobile: (0) 9952649690, Email: firstname.lastname@example.org, web: http://www.jpinfotech.org Psychological stress is threatening peoples health. It is non-trivial to detect stress timely for proactive care. With the popularity of social media, people are used to sharing their daily activities and interacting with friends on social media platforms, making it feasible to leverage online social network data for stress detection. In this paper, we find that users stress state is closely related to that of his/her friends in social media, and we employ a large-scale dataset from real-world social platforms to systematically study the correlation of users stress states and social interactions. We first define a set of stress-related textual, visual, and social attributes from various aspects, and then propose a novel hybrid model – a factor graph model combined with Convolutional Neural Network to leverage tweet content and social interaction information for stress detection. Experimental results show that the proposed model can improve the detection performance by 6-9% in F1-score. By further analyzing the social interaction data, we also discover several intriguing phenomena, i.e. the number of social structures of sparse connections (i.e. with no delta connections) of stressed users is around 14% higher than that of non-stressed users, indicating that the social structure of stressed users friends tend to be less connected and less complicated than that of non-stressed users.
Hot to Cerate SocialNetworking Facebook – Korea Software HRD Cente
Korea Software HRD Center This is an Excel 2013 Tutorial for beginners that covers the 10 most basic things you must know about Microsoft Excel. In this tutorial I introduce you to Excel showing you the different parts of Excel how to navigate in excel, insert formulas, functions, select cells, make charts and graphs, cell reference, worksheet operations and worksheet reference and how to print and prepare your file to print using page layout. In this Excel for beginners tutorial I only introduce these features however it is up to you to become proficient in excel by practice. This tutorial will work for Microsoft Excel 2007 Microsoft Excel 2010 and Microsoft Excel 2013.
[WEBINAR] Integrating social media into your digital marketing strategy
Social Media Marketing is one of the most effective ways in which to get your business seen to other visitors on the Internet. So many people are online nowadays that it is not hard to see why companies set so much emphasis on attracting clients and customers in this way. In the past it was all about advertising your services in the newspaper or on television. However, now being online is the best way to get your website seen to others. As part of this, you need to develop and implement a business strategy that incorporates fantastic web design and Email marketing in order to get results. It is challenging to form an effective plan to boost revenue for your company. But with the right guidance and advice you can implement a program that will help your business in many ways.
Step 1: Determine your strategy objective
The first thing you need to when you want to implement a plan for your business is to determine why you want to go down this route in the first place. You should decide what you want to accomplish for your business and how it will benefit the company as a whole. You should put down a list of specific objectives you want to achieve from the business strategy. By doing this you have an end goal in sight to aim for. The other additional benefit of defining objectives is that can help you keep to at time schedule for implementing ideas and methods. The worst thing a company can do is embark on a strategy such as this without a clear idea of what it will do for them.
Step 2: Consider your Employees
The next stage in implementing a business strategy is the importance of recognizing the knowledge of your employees. You should understand what level they are at in regards to getting this strategy implemented. If they are not quite up to the mark then you should offer training in order to get them up to speed. It is vital that you constantly monitor and communicate with staff to get the best out of them on a daily basis and making sure the needs of your company are met.
Step 3: Check your technology
Next you should check to ensure that your company is equipped before setting about implementing a strategy of this kind. Even though the majority of social media doesnt need a huge investment in regards to technology, you should still ensure that what you have is good enough. If your current systems of infrastructure cannot support the strategy then you should look to upgrade them.
Step 4: Seek Advice from others
The final thing to take into account when taking steps to implement a business strategy for marketing your company is to heed the guidance and advice of others. Do not try to do everything on your own but listen and watch others to determine the best way of doing things. A lot of ideas for an effective marketing strategy can be found through speaking to others or searching online for example.
Hootsuite for Social Network Marketing
In this age of digital domination, businesses are having to change the way they conduct themselves. Social media is just one example of how the ways in which companies advertise themselves has been completely revolutionised. Increasingly, businesses are told to ensure that they have a ‘strong online presence’, and whilst this is undoubtedly good advice, more traditional marketing techniques are often being overlooked as a result.
Whilst gaining ‘likes’ on Facebook or ‘followers’ on Twitter can be a great way of tracking the success of a marketing campaign, it cannot, and should not replace offline marketing techniques. When used in isolation of each other, both can be effective, however when combined, the results simply speak for themselves.
Imagine for example that there are two restaurants in roughly the same location, selling the same style and quality of food, the only difference being their marketing campaigns. One has a presence on all the major social networking sites, but does little in the way of offline techniques and the second restaurant uses a combination of both. Which campaign do you think is likely to be more successful?
Before making your decision, consider the following example of an offline marketing technique. The latter restaurant owner has created a signature dish and through a field marketing agency has organised what is known as an ‘in-house promotion’. This would involve giving members of the public free samples of said signature dish in order to promote both the restaurant’s brand and reputation.
Interest is generated by offering the sample, first at popular locations in the local community, and then encouraging customers into the restaurant itself. Meals can then be offered at promotional prices, and providing that both the service and product is of a high standard, word of mouth will spread like wildfire.
This is where social networking finds its strength; the phrase ‘word of mouth’ takes on a far more substantial meaning. Once interest has been generated, people are far more likely to search for you on Facebook, mention you to their friends or ‘follow’ you on Twitter, where you can continue building customer/brand experience. Whilst this can arguably be achieved to some degree by using social networking in isolation, the process is considerably slower and far more luck is involved in its being successful.
The question is, if you’ve spent many years developing a brand and nurturing its reputation, would you really want to leave the marketing aspect of your business open to such fickle a thing as chance? The simple fact is that social networking is a fantastic marketing tool, when utilised to full effect. However, unless consumers are actually aware enough of your company’s brand and message to begin with, it is far less likely that they will care if you have a social media presence or not.
Offline marketing techniques focus on actual interactive experience between customer and brand, social media is merely a way to continue to strengthen this relationship.
Online social networks as a communication channel for open access journals
Introduction: Scientific knowledge is essential for the development of nations as well as individuals. Open access journals and online social networks (SN) have the potential to facilitate access. This research aimed to analyze the extent to which open access journals are using SNs as communication channels. Method: Using a quantitative approach, digital methods were used to analyze 3,448 open access journals indexed on Scopus. Results and conclusions: A) In total, 14.4% of the journals have at least one online social networking profile linked to their official websites; B) there is a significant difference between the proportion of first-quartile journals (Q1) having individual social network profiles and the volume of social network followers as compared to the rest of journals (Q2, Q3, and Q4). These results allow us to identify an important opportunity area around using SN and open access journals as tools for the dissemination of scientific knowledge.
Adult Social Media SEO Packages
Adult SEM and Social Media for adult websites and Adult Social Media SEO Packages http://smutseo.com
Social Networking Tools for Corporate Training Programs
Beth Almanza, Annette Enos, Marla Mckissack, and Christopher Rooks. University of Phoenix CUR/532
Book | Advertising by Design: Generating and Designing Creative Ideas Across Media
Get your free audiobook: http://eita.space/e/B01N3YAHH2 A real-world introduction to advertising design in today’s industry Advertising by Design is the most comprehensive, up-to-date guide to concept generation and design for advertising. Step-by-step instructions and expert discussion guide you through the fundamentals, as you develop the deeper understanding that connects the dots and sparks your creativity. Interviews with leading creative directors provide a glimpse into the real-world idea generation process, and case studies of successful ads allow you to dissect both the process and result to discover the keys to effective advertising. This new third edition has been thoroughly updated to reflect the industry’s shift from print and Tv ads to fully integrated transmedia campaigns, giving you invaluable insight into a broad range of media channels. New concepts and strategies for social media, digital media, pull marketing, creative content, and more are discussed in depth to help you tell an engaging story using every tool at your disposal. Ancillary materials including Powerpoint slides, quizzes, sample exercises and projects, links to video, and other online resources bring this book right into the classroom for a complete introduction to advertising design. Students seeking a career in advertising need the ability to generate idea-driven campaigns and adapt them for use in print, mobile, television, and social media formats. This book provides the well-rounded instruction required to succeed in the digital age. Master the fundamentals of advertising design for a range of media channels Integrate print, web, social media, and more to convey an engaging story Jumpstart your creativity with lessons from top creative directors Build your knowledge base around the reality of modern advertising Effective advertisers blend ideas, information, and entertainment in a way that reaches a range of audiences through a range of media types; this requires deep mastery of idea generation, copywriting, and graphic design. Advertising by Design helps you develop the skills and knowledge today’s advertising industry demands.