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Vishal Gondal’s Leadership Journey and Vision to Build the Health Social Network of the World
Vishal Gondal is the founder and CEO of GOQii, and previously founded the game development and publishing company Indiagames, which he sold to DisneyUTV Digital, The Walt Disney Company (India) in 2011 for $100 million.
Planning your Online Marketing Strategies through Social Media listening tools
Many articles and write-ups commonly acknowledge the fact that social media marketing companies target profitability through the use of social-media in advertising and promotions. Many know the basic methods, and even try risking their reputation by resorting to spam emails, pop-up windows, and other forceful and deceiving methods just to make a quick conversion. Most would offer information regarding outward connection with clients.
However, there is another layer of social-media process which is unseen or experienced by the clients. This pertains to the relationship of business to business. This is the internal process in which social-media marketing companies often take for granted, and not knowing the potential benefit it could offer their online ventures. Here are some aspects to ponder:
It is common sense to think that one key component of any of the numerous social media marketing companies is to be able to maintain operation and profitability. What many overlook is the fact that no matter how successful a company would be in the first few months of sales, an important maintaining factor for business existence is to “socialize” with other businesses.
You may think how being connected with other competition would be helpful to you. They are the competition you wish to outdo in the first place, right? In a way yes, but being solitary with your secrets and communication lessens your sight and scope on what is happening on a larger scale with your clients. By having an open communication line with other social media marketing companies, you are able to gauge their productivity and performance. This is beneficial o your own in a way that you could use this finding as a basis to gauge your own. How else would you know how you are faring if you do not have a comparison than to be aware of your surroundings, right?
A related factor that should be considered is the collaborative effort. Collaboration goes beyond keeping open communication lines in a way that it promotes active participation of social media marketing companies to create a better marketing environment for clients. By letting clients know that companies are supporting each other in improving their methods, trust and encouragement is better gained from them, resulting to a higher conversion rate, and a longer lasting following.
Besides greater conversion effect, there is faster improvement of quality for each member company because there is a collective effort of coming up with a constant improvement for marketing purposes, but still leaving ample space for personal and trade secrets.
The role of social media as a tool is not only for social-media marketing companies on their clients, it is also made for internal purposes, bringing out the best in businesses
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The Parent Network: Social Media and Your Kids Understanding Privacy
One of the biggest concerns parents have about their kids using online social networks is privacy. How can we make sure our kids protect their privacy and respect the privacy of others?
4.8 – Networking and social media [Professional Skills for International Business]
Week 4, Lecture 8 for the online course “Professional Skills for International Business”, taught by David James. All rights belong to Coursera and University of London. For educational purposes only. Happy learning!
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Top Social Media Marketing Tips For 2017 – Social Media Minute
Jan Rezab offers practical social media marketing tips to help improve your 2017 social strategy.