How to Start a Digital Media Ad Agency 00:00:56 Steps 00:01:01 1 – Know social networking 00:01:25 2 – Understand the digital industry 00:01:47 3 – Talk to a lawyer or accountant about how to start a digital media ad agency 00:02:13 4 – Speak to local officials 00:02:29 5 – Decide whether to outsource or hire employees 00:02:57 6 – Choose the right contractors or employees 00:03:20 7 – Get the right equipment 00:03:56 8 – Create a cutting edge image 00:04:22 9 – Choose a location 00:04:48 10 – Teach about social media and digital advertising 00:05:21 Things Content taken from WikiHow http://www.wikihow.com/Start-a-Digital-Media-Ad-Agency
Where to Focus Your Attention Top 5 Social Media Sites
Where to Focus Your Attention: Top 5 Social Media Sites There is an ever-increasing number of social networking sites, but paying attention to the top 5 will create the most opportunities for building your brand and promoting your business, in order to increase reach and profits. Currently, the top 5 social media sites include Facebook, Twitter, LinkedIn, Pinterest, and Google+. Lets take a closer look at each of these to help you decide where to focus your social media marketing attention. Facebook Facebook now has more than 1.1 billion users. It allows individual and corporate pages, and a variety of written, video and promotional content. Despite reports that Facebook is decreasing in popularity amongst a younger audience, it is #1 in the world and #1 where it counts-with consumers who have money to spend. The audience tends to consist of more women than it does men. Both use social search to learn more about products and services and get recommendations. Women socialize more, and keep in touch with friends and family through their account. They are also more likely to access their account on a mobile device. They participate more in groups, polls and surveys and tend to respond better to ads. The ads at Facebook are highly targeted and a good deal cheaper than the Google AdSense network, so making the most of all the free as well as paid marketing opportunities at Facebook is the best way to build your audience rapidly and stay connected with them. Twitter Twitter has 310 million users. Many people like it because they feel it is fun and easy to use. The posts, called tweets, can only be 140 characters long, so it is a fast way to update your followers about your business. More women than men are on Twitter and tweet more actively. They also re-tweet, or share your tweets. This helps you to reach a wider circle of people. Twitter also has an easy-to-use advertising program to help gain followers and feature tweets. LinkedIn LinkedIn, geared towards businesspeople, has 255 million users with more men than women using the platform. LinkedIn works well to connect with people you know and tap into business-to-business opportunities. They recently added advertising to their offers in relation to lead generation, that is, focusing on getting people to sign up for your email marketing list. They also bought SlideShare, the #1 site for sharing PowerPoint presentations. Use all 3 opportunities to build your brand and reach if your product line appeals to business people. Pinterest Pinterest is a social media platform that focuses on images. It has 250 million users, with women accounting for 80% of users and a majority of this sector is over 35. It is a visual social network where people pin pictures related to products, services, and more to virtual pinboards related to particular topics. They also re-pin to share interesting content with their social circle. Studies have shown that around 60% of users have made a purchase based on what they saw at Pinterest, with an average payment of $55. If your products are highly visual, ideal for women, or you wish to tap into a female-centric market, this is the site for you. Google+ Google+ (pronounced Google PLUS) is the youngest of the top 5 networks, but already has 120 million users, mostly men. It links to all your Google activities through your free Gmail account. This also means you can connect it to your YouTube channel if you have one. YouTube is the #1 video sharing site in the world and the third most popular site on the Internet after Google and Facebook. Google+ Hangouts and Hangouts on Air allow you to use video to attract an audience and meet with prospective customers. Good social media marketing is all about making connections. If youre not already using these 5 top sites, open an account to test things out. You may find that you have tapped into a true social media treasure when it comes to finding and connecting with your target market. SHARE, LIKE & SUBSCRIBE FOR MORE FREE STUFF *****************************************************
- Social Media Management Tools 2014
- Social Media Management Company – Transon Media
Social Media Management Tools: Social Media Tools for Business
One of the most important areas that any business owner recognizes as being difficult to manage is time. This resource is most often in short supply and any way you can find to provide yourself with more time to devote to other tasks can mean the difference between success and failure for your company. Getting a message out to your customers is a very time consuming task that can now be helped with the aid of social media tools.
Social media management companies are springing up almost everywhere one looks. Trying to help people and companies to take advantage of the many benefits of social media is something that companies like MySpace, Face Book, and Twitter have been very successful at. If you find the right social media management company, they should be able to find the right social media tools to help your company get is intended message out to the right people. The Internet can help you to find the right social media management company to allow you to accomplish this task.
If you look around on the Internet, you will probably be surprised at the great number of companies that exist to serve this growing need. Since many of these companies may not have been in operations for a long period of time, the potential social media tools may be hit or miss. Even those that are successful may be a little difficult to implement as companies fine tune these new social media tools. Remember that some difficulties may arise and take this in stride. You can avoid much of the heartache if you remember this one key point. Social media management companies may also offer promotional packages that will allow people to try out new techniques.
Once your company has made the commitment to make a change, it will be necessary to ensure that a comprehensive analysis is done of the social media tools being considered. A great social media management company will not only help you to accomplish this but will insist that it is done. Next, the planning stage will require careful consideration to ensure each step is implemented as required. Feedback and re-evaluation should be done after each step to ensure the social media tools are getting the expected return. Most social media management organizations recognize these important factors and will explain them to you.
A message can make or break any company. Finding the right help to get that message out to the general public is a vital part of any advertising or marketing campaign. By taking advantage of the benefits of the wide variety of social media tools, many social media management companies can show you unique ways to get your message to your intended audience. The quicker and more efficient this process, the more likely you will be to be successful at disseminating the message. Take a few minutes to check out any company you are considering for helping to get the message out to be sure that they have the tools and knowledge to help you.
Negative Impacts of Social Networking Sites For Businesses
Social networking sites were created to facilitate social relations between users. Through this websites, people can share their personal information, establish a relationship and for them to keep in touch. Each user can post all their ideas, feelings and information which they are willing to share where they can also search for friends and people as well as issues and products which they find interest at. Users can also restrict or block other people from viewing what they have placed in there since they have the capacity to limit those who can see it. This has been everyone’s favorite way in communicating with others since most of these networks are for free. Individuals are not the only ones who showed interest on them but businesses as well.
If regular individuals can share their information to a million other users, these companies are also interested in spreading their product’s information over to those billions of users in various social networking sites. These users can be a potential customer for their products and what better way to reach out to them than this? Companies and businesses have found a lot of use for social networks.
These sites can be used as a marketing tool and will greatly help these companies reach out and interact with their customers. They can create pages and online communities wherein they can respond to whatever concerns their customer have regarding their product. This actually lessens their overhead cost of having to hire more analysts to worry about how the products are accepted by their buyers. They can easily find out if their products need improvement.
Through these communities or pages, the company can update whatever development, activities, advertisements and promotions regarding the product. They can also use social networking sites to gather information as well as opportunities in the fastest way since everything that runs in the internet is just one click away.
Search Engine Optimization is an effective way to promote business however it takes such a long time before you reach the very top and be known to everyone. Through social networks, you can skip through SEO rankings and get hold of those people who can possibly be your next customers. With that, they can also use to enhance the number of people reached and expand the current market into a limitless group of customers.
Instant Networking: The simple way to build your business network and see results in just | Ebook
Get your free audio book: http://ftas.us/f/b01evx5jha A fresh take on the vital business skill of networking Networking is something that many of us dread and try to avoid at all costs. But no longer the sole remit of sales people, it has become a vital business skill for us all. Expected to negotiate effectively through our careers, social lives and online presence, networking 24/7 has become a real challenge. Many experts believe that you need to be super confident or a brilliant presenter in order to network to the best of your ability but networking has changed. Let Stefan Thomas show you how to take a fresh look at Networking 2.0 and teach you how networking is no longer just something we do with other people and it’s no longer an activity, it’s a new way of thinking and acting. Instant Networking will show you how to build networking into all that you do, whether you’re self-employed, fresh out of education and ready to take on the world or just ready to make your presence known. Learn how to: Combine networking, social media, marketing, and sales skills to give a full picture of how to network effectively Explore how to establish your personal brand Build networking into your existing day-to-day activities Deal with the key challenges people face at networking events
Ico Review – SocialMedia Marketing ICO starting soon will change online advertising
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S2E18 Warren Whitlock: A Social Media Veteran Discusses White Male Privilege and ISIS
Warren Whitlock is a digital business development strategist. In 2008, he wrote the first book about Twitter and Mobile Marketing, and the best selling Profitable Social Media: Business Results Without Playing Games. He is the host of Social Media Radio and speaks frequently about social media marketing, online publicity and marketing, social networking and building lifetime value for rapid growth. He was also named one of Forbes Top 10 Social Media Power Influencers of 2013. Warren helps businesses transform to a new way of doing business using social media and online marketing and promotion to attract the right audience from the 2 billion people using the Internet. His breakthrough strategies to integrate mobile marketing, public relations and and lead generation with conversions to return on investment for lifetime value has helped hundreds businesses achieve rapid and continuing results from their marketing process. Warren has worked in technology, business services and broadcasting, and is currently involved with media, health and several startups. Hes known on social media sites as @WarrenWhitlock, where you can find him having individual discussions and answering questions daily. Warren has been featured on countless interviews, media appearances and live speaker panels, as one of the worlds most recognized authorities on social media and online business strategies. He is also a keynote speaker and available for select appearances. _____ IN THIS EPISODE: Torah shares her views on feminism and Warren Whitlock shares his views on white male privilege, political correctness, ISIS, Costco, Uber, Walmart, raising a family of five kids. Warrenborn in the same year as Bill Gates and Steve Jobsidentifies as a Millennial (psycho-graphically). Warren is currently conducting an experiment in going vehicle-less, opting to get around Las Vegas with rideshares instead. His guiding principle is Treat everyone with kindness and practicing gratitude. _____ ACTION STEPS: Reach out to Warren via Twitter, where you can find him having individual discussions and answering questions daily: @WarrenWhitlock Listen to Warren’s radio show: Social Media Radio Tweet: Im way over worrying about being offensive to people. #EmbraceYourStory #CreateAPayoff @WarrenWhitlock IG: OurAmishNationTweet this: Im way over worrying about being offensive to people. #EmbraceYourStory #CreateAPayoff @WarrenWhitlock IG: OurAmishNation Connect with Warren: Website | Facebook | Twitter | Social Media Radio