During the 600Minutes Marketing and Digital Experience in Stockholm, Sweden, Pontus Staunstrup shares his thoughts on how can companies without a Social Media Manager keep their employees active. Connect with us on: Twitter: https://twitter.com/ManagementEv Facebook: https://www.facebook.com/managementevents LinkedIn:https://www.linkedin.com/company/management-events managementevents.com Icebreaking – Matchmaking – Smilemaking Austria | Denmark | Finland | Germany | The Netherlands | Norway | Singapore | Sweden | Switzerland | Turkey I Pan-European I DACH I Nordic

Social networking is gaining momentum, and you’d hear or see the servers being populated with different styles of social websites. These networking websites are offering plethora of opportunities to interact personally as well as professionally. There has been news round the corner that in the last 2 odd years there have been around 300 or 400 brand new networking/dating startups. These figures clearly tell the story about how social network mania is catching up in the public in general. The best thing about the social network start ups are that they provide the visitors with an initial free chatting and dating service in order to lure the customers.

One important thing that seems to be immediately realized out here is what would be the future of social networking websites. Will they grow or will their popularity fall down with the flux of time. Social networking start ups such as Paird.com, engage.com and justsayhi.com are fast catching the spree, but their chances to cull good amount of interaction and business stands to be notices. Statistics show that many of the social networking websites offering dating and chatting as some of the options can only get 30% turn over per month on an average.

Even, if you go for the popular social networking websites such as the Face book, where approximately over a million users log in annually, there are approximately 75,000, are left at the end of the year. Statistics also show that many of those who make a virtual sign in to social networking start ups belong to the age group of 25 to 30 years.

The trend of the users who sign up for the purpose of online dating is also significantly changing. Most of these users sign up and leave the dating website within 3 or 4 months, only to join another social dating and networking website. New users come in and make an account in the website, and it goes on like this. Though Social networking startups are playing essential role in developing the social interaction, many of these start ups at times deliberately play with the sensitive issues related to a particular ethnicity.

By taking this course you will learn how to build your own social networking website like Facebook or Twitter Using PHP PDO OOP and MySQL 78% off here https://www.udemy.com/create-a-high-end-social-network-like-twitter-in-php-mysql/?couponCode=TWEETY-TWITTER

During the last few years, the world has evolved and adapt in the advanced technologies. But adaptable phones are no best acclimated as mainly advice tools. Instead, they accept become affairs products. The adaptable buzz has confused above getting a simple abstruse article to become a key “social object” present in every aspect of our circadian lives. And accumulation adaptable with Internet and added technologies opens new possibilities for advanced applications and new modes of interaction. These developments accept now adapted the quantity of outdoor advertising.
In adjustment to put up with the top competitors in advertising, advertisers and Best Advertising Agencies accept to advance their outdoor Marketing And Advertising action to reflect added adaptable web connectivity. They accept to apprentice to accumulate up with consumers who are acceptable to admission the internet from adaptable accessories than desktop commuters. The way humans are apropos to out of home advertising will abide to evolve. Advertisers and marketers accomplished that consumers are bushing time spent on journeys with adaptable usage. This gives advertisers the befalling to ability humans who can acknowledge instantly to advertising letters if they are on the move. With outdoor advertising, there is a growing befalling to use this new Digital Media ability to ability human while they were on their way to authoritative a purchase.
Through Digital Media, advertisers and Marketing And Advertising Agencies  accept befall to enhance cast communications by amalgam their outdoor advertising strategies with location- based amusing media casework such as FourSquare and Facebook. Such area technologies can be acclimated as a abundant advantage for advertisers who ambition to advance their articles to abeyant buyers casual by. This will meet the terms of consumers to collaborate with outdoor Digital Media while they are on the move. This as well enables advertisers to clothier their advertisements according to the consumer’s desires, expectations, and even location.
Technology has absolutely afflicted the way that consumers reside and afflicted their behavior patterns which acquired outdoor Advertising and Marketing agencies to change their access if it comes to communicating cast letters to their ambition audience. This creates a lot of opportunities and possibilities for marketers to actualize new and avant-garde advertising strategies. But it as well allows them to aggregate advice from humans which ability accession a few aloofness issues. The new bearing of consistently on, anytime, anyplace technologies may acquiesce for levels of convenience, but as well for surveillance, alien and unimagined by people. In this agenda age, it is important to accede what aftereffect these technologies are accepting on the way we grow, interact, associate and learn.
 

If you’re asking yourself what is better marketing…social media or digital? You’ve got the wrong idea, all together. You need both to be successful among your Internet audience. They are both different but together, can be used to a great advantage in branding yourself.

Let’s explore the differences by starting with digital marketing: Digital Marketing involves the use of banners, pop-up ad’s and search engine marketing to get your brand across to a large audience. Think of it is the mother to social media marketing. You must, in both approaches, find your audience and then find what channels they are using so that you can market yourself effectively. If women ages 18 to 25 are frequenting a specific site, and that is your target audience, get your ad on that site. It’s very simple, but it takes research and work to market effectively.

Then we have the baby, social media marketing. It’s not really at an infant stage anymore because the trend of social media marketing has exploded on the scene with the emergence of Facebook and Twitter. With that said, it is important to know how to use this marketing approach effectively. You cannot simply build a Facebook page and expect people to flock to it. It is a social website which means you will need to socialize with your audience by engaging in conversations, seeing what people are most interested in at the time, and getting them to engage in your company. This takes effort. It does not happen overnight by adding a few icons to your page. With all the competition out there, people are swarmed with ads and brands asking them to follow or like their page. Give them a real reason to pick you over your competitor. The best way to do this is to study all aspects of each approach. Know your audience, know what they like and build a relationship with them so they will remain loyal customers, because word of mouth advertising doesn’t hurt either.

Cyfe, the All in One Business Dashboard, recently announced a new social media publisher widget to their platform. In this video I show you what the widget does, and sadly, does not. Let me know what you think of the new social scheduler widget in the comments below! If you’ve watched any of my videos, you’ll know I much I appreciate Cyfe that bring hundreds of data points together under one website. So I was curious to check out their new social media publisher widget. ================================================== Support the channel by signing up for TubeBuddy (affiliate) TubeBuddy is powerful browser plugin that will save you time & money, boost video performance and help you engage with your audience. Free download at https://www.tubebuddy.com/larry Subscribe to the channel: https://goo.gl/wa23oV ============================================ Connect with me on social media: Twitter: https://www.twitter.com/lawrenceasnow Facebook: https://www.facebook.com/BizSec And you can find more great articles and tutorials on Facebook and other social media networks on my blog at http://larrysnow.me Thanks for watching!

So are you ready to start using social media but just are not sure how? Well you are not alone, in fact this is where the majority of businesses currently sit. They have heard about what social media can do for their business, they have done a little bit themselves, maybe even created a page BUT where to from here. How do we get thousands of followers, how do we get business from and how do we showcase our product or service.

Nowadays, a lot of companies are considering social sites as a new means of engaging with existing customers and attracting potential clients. With more than 1 billion users on just facebook, twitter and linkedin alone.

Here are a few tips in using Facebook as an effective tool in connecting with your customers.

Make a sound plan before implementing Facebook marketing.

Like with all other marketing campaigns and strategies in your business you need a plan, you need measurable targets and you need to know the return on your marketing dollar. Do not just go into social media marketing not knowing what you are going to do or what you expect out of it. Most importantly you need to learn and understand the different strategies and how to be competent in using such strategy to gain maximum impact.

Establish metrics and measure all your social media marketing efforts.

There are measurement tools available like Google analytics that help you track website user visit activity. Never make the mistake of going into a marketing campaign without knowing how to gauge the effectiveness of your efforts. Well on your fan page there are insights to show you how many new fans you are getting per day, how often they are coming to your page and how often they are interacting with you. These insights are the data you need to know how to measure the effectiveness of what you are doing and the tool to show you if you are getting a good return for the time, effort and dollars being spent.

Incorporate your social media with all the other channels that you use for marketing.

Cross integration is a must for businesses to be successful on social media. Your prospects, clients, customers and friends need to see your social media presence from a variety of different forms. Therefore places such as your website, email signatures, promotional material are all great spots to include links to your business fan pages and increase the number of people following you. Every opportunity you get to self promote your business and its community of followers should be taken.

Never assume that you know how to attract Facebook users and understand Facebook marketing simply because you are a Facebook user.

People who are on social media believe that their presence is enough to get people to follow and join their community. Unfortunately this is probably the biggest mis-conception around. There are tested and measured strategies to getting followers and strategies that should be used daily to continue growth. Businesses that are pro active in building their social media following will see results a lot quicker than those people sitting and waiting for others to come to them.

Avoid annoying customers and schemes that would give your brand a bad name.

Unfortunately in all walks of life there are people who have set their purpose to create trouble for others. This is not a large percentage but yes they do exist. Therefore you need to be weary of such people and schemes and just remove and ban such people from your pages. This is different to someone having a different option or a complaint against your business. Such opportunities should be used to show everyone else how you handle such events. It can be turned into a positive very quickly when dealt with correctly. Having followers that have different options to yourself can make the page interesting and the interaction actually helps to promote your page to others.

Social media marketing should be a part of all small businesses marketing plan. Getting onto social media and writing a few comments or showcasing a product or service or sale is not a marketing strategy and in fact it is a waste of time. You need to understand the strategies, implement them daily and have measurable goals and targets to test your success upon.
We hope that has given you a little more insight into not only the power of social media marketing for businesses but some ways that you can or tweak your own social media.

Have you wanted to set up a forum for your community? Wanted somewhere for members to post informative blog posts? Would you like your members to have conversations with other members of your group, sharing common interests and answering questions? This course will show how you can solve the above problems by creating your own social network . — Using Ning, the hosted social network builder SaaS app, we’ll look at: – Why to choose Ning – Ning Pricing (hint: it starts at $25 per month for up to 1,000 members) – How to sign up – Dashboard Overview – Settings – style, fonts, page design and more – Feeds – pull information from your own blog, an industry blog, podcasts and other social networks – Managing Members – setting up groups, customising emails & easily managing comments/spam Take this quick, comprehensive course to fast-track your social network building today. — Have I missed a topic you would like covered? Have a question relating to the course? Message me here on Udemy! Please don’t forget to leave me a comment and a rating, every little bit of love helps :) Who is the target audience? Community managers Marketplace owners Political groups Social groups Fundraising groups Entrepreneurs Community groups