Event-based social networks: linking the online and offline social worlds KDD 2012 Xingjie Liu Qi He Yuanyuan Tian Wang-Chien Lee John McPherson Jiawei Han Newly emerged event-based online social services, such as Meetup and Plancast, have experienced increased popularity and rapid growth. From these services, we observed a new type of social network – event-based social network (EBSN). An EBSN does not only contain online social interactions as in other conventional online social networks, but also includes valuable offline social interactions captured in offline activities. By analyzing real data collected from Meetup, we investigated EBSN properties and discovered many unique and interesting characteristics, such as heavy-tailed degree distributions and strong locality of social interactions. We subsequently studied the heterogeneous nature (co-existence of both online and offline social interactions) of EBSNs on two challenging problems: community detection and information flow. We found that communities detected in EBSNs are more cohesive than those in other types of social networks (e.g. location-based social networks). In the context of information flow, we studied the event recommendation problem. By experimenting various information diffusion patterns, we found that a community-based diffusion model that takes into account of both online and offline interactions provides the best prediction power. This paper is the first research to study EBSNs at scale and paves the way for future studies on this new type of social network. A sample dataset of this study can be downloaded from http://www.largenetwork.org/ebsn.
The 4 Most Important Social Media Tools (aka Where Should I Start??)
I am at the MyMark Social Media Marketing Conference at the MGM in Las Vegas today and I’ve already learned some amazing things from our speakers. John Child started us out with a great segment about personal branding and how to create your personal brand. He went over several techniques and tools which we promote heavily as well. One new website he introduced was www.namechk.com. This website allows you to type your desired username in a box, click the chk button and find out whether or not that specific name has been taken on 152 social media sites. This is an excellent tool to research the username you would want to use consistently throughout your personal branding without going to each of these social media sites individually.
One other excellent tool John talked about is Google alerts. We use this at MyMark to keep track of information about our company, staff and keywords. You can adjust the settings on each alert so you can receive them multiple times a day, once a day, once a week or several other intervals of time. We have ours set up to receive alerts every day. This allows us to keep track of what information has been published about us and what we need to respond to. I also like this for our keywords because even if our published information isn’t coming up on the first page of Google results, I can see what content others are creating about our keywords in order to create more competitive and relevant content for our readers.
I will be publishing a blog post next week which will delve further into this subject. However, I also wanted to mention a topic that John brought up I feel is very important and all too often overlooked. When creating content remember to stay focused on creating content for the reader, rather than just another form of advertisement. Blog marketing should not be advertising. As John pointed out, I hear many professionals talk about their efforts in social media marketing. They tell me that their efforts have gotten them nowhere so I go back and read their blogs posts and they are all ad copy. Your readers aren’t searching for information about your ads. They want to find good, quality information they can use for purposes other than knowing where to purchase your product.
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Asiansbook Commercial: The Asian Social Network & Marketplace
Lets face itBuilding a network of personal and professional contacts in Asia is a time-consuming and tedious task. It requires first selecting the right people to and then reaching out one by one to build a relationship. It doesn’t have to be so difficult, does it? Asiansbook simplifies the relationship building process by organizing individuals into a social network in one singular platform. Connect directly with friends and business contacts, and share personal and professional progress. Asiansbook provides a networking platform that connects individuals with personal and commercial opportunities. The Asian marketplace allows individuals and businesses to sell their products and services through the platform and track prospective and previous buyers. Stop waiting!!! Sign up today and lets simplify the relationship building process in Asia.
Social Media for Photographers – How to Market your Photography Business – Photography Marketing
Are you a professional photographer that needs to increase your social media presence to boost your business? Are you a semi pro or amateur photographer who wants to start making money or who is ready to start a photography business and become a full-time professional photographer? Learn how to market your photography and boost your photography brand with practical photography marketing tips and advertising advice. Marketing For Photographers is my new series of videos designed to help you navigate social media, build a great photography website, establish a solid pricing structure and increase your photography business. This video is about the social part of social media for photographers. By being social and participating in conversations and sharing knowledge I am able to increase my social currency. Social Currency is important because without it – you are just shouting and nobody is listening. How do you build social currency for your photography business? Start with GREAT Photographs. That doesnt mean that if youre a beginner you cant post it simply means only post your best. There is nothing worse than the photographer that posts 20 images of the same shot. Only one of them is the best which means all of the others arent! So dont post them. Provide CONTENT and CONTEXT. It is not enough to just post an image. Tell a story. Give some background. Sell it! Dont kid yourself into thinking that people actually care about your photography. If they arent the person in the photo – they dont care about your photography unless you give them a reason to. If you are a portrait or wedding photographer, when you post the image, talk about how much fun you had with the subject, how wonderful the wedding was, or how thrilled you are that you had a chance to spend time with this wonderful person. Comments like this make prospective customers think you are actually a nice person and would be fun to work with. Be consistent. Post on a regular basis. I would encourage you to post a minimum of twice a week on every social media platform that you are involved with. It doesnt always have to be pictures. It could be a cool quote, a link to an interesting article, it could be a short story about an experience or a thought that you had. If you are using social media to build your business this is extremely important and in the next video, I will give you some info on tools that will help you automatically generate content for your posts. Social Engagement. Make sure you reply to all comments and messages. Start conversations. Ask for opinions and feedback. I try to respond to every single comment someone leaves me on Facebook, Twitter or Instagram. At a minimum, I am sure to like the comment. Here on YouTube, I respond with a comment on each and every comment that is left on my videos. The company that I use to host website (http://www.joeedelman.com) Managed Wordpress hosting from Siteground: http://tog.chat/siteground Plans starting as low as $3.95 per month. The company that I use for my portfolio website (http://www.joeedelman.space) Websites for Photographers @ Format.com: http://tog.chat/format Plans starting as low as $6.00 per month. Use the link above to receive your first month FREE SUBSCRIBE so that you dont miss NEW VIDEOS! http://tog.chat/ytsubscribe PATREON Help me HELP YOU: http://tog.chat/patreon or donate via PayPal: http://tog.chat/paypal MY WEBSITE & BLOG http://www.JoeEdelman.com WANNA SEE MY GEAR? https://kit.com/joeedelman SHOP FOR TOGSWAG http://www.togswag.com MODELS SHOULD VISIT http://www.ModelingTip.com LET’S CONNECT! – Like & Follow on FACEBOOK: http://tog.chat/facebook – Follow on TWITTER: http://tog.chat/twitter – Follow on INSTAGRAM: http://tog.chat/instagram – Check my boards on PINTEREST: http://tog.chat/pinterest – Connect on LINKEDIN: http://tog.chat/linkedin – Connect on GOOGLE+: http://tog.chat/googleplus FTC Disclosure: This video is sponsored by the domain extension .Space. Jpegmini has also provided free software in exchange for my discussion and Format.com has provided free services in exchange for a mention in the description. Links to Siteground.com are affiliate links that support this channel.
#ESNLaunchTips – Getting Started With Your Enterprise Social Network Project Plan Outline – Part 2
In this video, I share a high-level outline to help you get started with your Enterprise Social Network project plan. These tips cover the final three phases. Phase 1: Pre-Planning – Knowledge Gathering – Policy & Technical Requirements Phase 2: Pilot/Soft Launch Planning and Prep – Network & Tech Prep – Pilot/Soft Launch Planning *Phase 3: Pilot/Soft Launch – Champion Engagement – User Engagement *Phase 4: Launch Planning – End of Pilot/Soft Launch Assessment – Launch Planning *Phase 5: – Launch Prep and Engagement – Network & Tech Prep – Champion Engagement – User Engagement
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http://searchshark.ca Instagram Marketing South Bruce Peninsula promotes your products with creative and professional photos and reach a larger instagram following. Instagram Marketing South Bruce Peninsula consider all the possible promotional and lead gen strategies and activities. If we run a company or own a business, it goes along with a fast-paced life. Run your marketing to fit in with everyone else’s. Get noticed by social media marketing services with Instagram marketing software in South Bruce Peninsula.
TSU Social Network – New Social Media Sites 2015 | TSU Best Social Media Site Of 2015
Tsu Social Network Review: http://www.meetcalebwright.com/social-media/tsu-social-network-review/ Click here to join me on TSU for FREE: http://www.tsu.co/CalebWright This is an overview of the new social media network: TSU. I walk you through the features and areas of the website that will matter most to you as a new user. TSU has many functional similarities to Facebook, but where the similarities end is how they each handle their advertising revenue. While Facebook keeps all of their ad revenue for the company and it’s shareholders, TSU is bringing a revolutionary new business model to social networking where they pay out 90% of all advertising revenue to the members of it’s network who post content and grow the TSU network. Here is information straight from TSU, explaining their social networks business model: Ts is a social network with an embedded payment platform. ts aggregates advertising, sponsorship and partnership dollars, all from third parties (like other social platforms do) for the benefit of its social users. Since users create almost all of the content and interactions (just as they do on other platforms), ts shares 100% of the economics as royalties for their content creation and network adoption. The algorithm ts abides by is simple, which creates economics for users based on their content and size of network. Here is how the TSU algorithm for Ad Revenue Distribution works: Tss algorithm automatically tracks, measures, and distributes revenue to the appropriate user and their family tree. At a high level, 90% of revenues are distributed to users. To maintain the platform, ts receives 10%. To see how this breaks down, lets take a look at 4 users, all with varying start dates on ts. User A invites user B, who invites user C, who invites user D Part 1 – $100 of earned revenue is generated based on the content user D shared (photos, videos, status updates, etc.) Part 2 – 90% of earned revenue go to the users. In this case, $90 of the $100 is shared with all the users. – ts takes 10% of the $100 for platform fees. In this case $10. Part 3 – User D, the original content creator takes 50% of the $90. In this case, $45. – User C gets 33.3% (1/3) of the original $90 generated. In this case, $29.70 – User B gets 11.1% (1/3 of 1/3 = 1/9) of the original $90 generated. In this case $9.99 – User A gets 3.70% (1/3 of 1/3 of 1/3 = 1/27) of the original $90 generated. In this case $3.33 – This is what we call the rule of infinite thirds So how this works, you are rewarded for not only posting quality content that gets likes, clicks and shares.. but also for expanding the TSU network. You are paid in proportion to the size of the network that you generate on TSU, as well as the number of friends and followers that you generate. As Gary Vaynerchuk has explained in his latest book: Jab, Jab Jab, Right Hook (see my book review here: http://www.meetcalebwright.com/network-marketing/jab-jab-jab-right-hook/) there is mindblowingly signficant opportunity in up and coming social media networks and the people who get on them and figure them out first are always the ones who make the most money. This is your opportunity to jump on a brand new social network and ride the wave of growth into prosperity. With TSU, you have the ability to easily share your posts to Facebook and Twitter simultaneously. When your posts go out to Facebook and Twitter, they include a link back to TSU. When any Facebook or Twitter user clicks your link to TSU, they will be prompted to sign up for the social network and create a profile and in doing so will be added to your ‘Family Tree’ which is your network of influence that counts towards your monetization on the site. If you are finding this video, and you are not already in my network, I suggest you join TSU through my link. I have already have a team on Facebook (TSU Viral Expansion Team) that is implementing a viral promotion strategy that effectively and easily pulls Facebook users over to TSU, and we’re fully geared to ride this wave of expansion as TSU grows into the next powerful social media network that everyone is going to want to be a part of. Our group includes training on our strategy and we’re also there to help you figure it out. Join our family on TSU, and I will be in contact with you to add you to our Facebook promotion team: http://www.tsu.co/CalebWright http://wukar.com/video/1108611/tsu-social-network-new-social-media-sites-2015-tsu-best-social-media-site-of-2015/ http://www.myinspiredmedia.com/video/social-media-marketi/3422/tsu-social-network-new-social-media-sites-2014-tsu-best-social-media-site-of-2014 http://youtu.be/xFZ8tfUpoZQ