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What’s Your Social Media Marketing Strategy?
Social media marketing strategy is built around communities and represents the voice of your company online. Community managers are normally in charge of social media as they will run all the companies operations that are based around communities such as blogs and forum posting. Creating and building a community is about participating in conversations about your organisation as well as trying to lead conversations and create buzz. Social Media communities are made up of the biggest fans of the organisation, and it provides an environment where they can interact directly with the organisation and provide valuable information and customer insights allowing you to make a variety of improvements to your business.
Social media marketing strategy can also be used as a customer service channel. People are becoming far more willing to make transactions online and therefore expect an organisation to respond to any queries they might have about that specific transaction. Some customers find that service online is far more efficient than dealing with customer service via telephone. The reason for this is that an organisation does not want to have any unresolved customer complaints on their Facebook or Twitter pages as this looks like they don’t care about their community. Another advantage for using social media for customer support is members of the community are able to assist each other with any technical problems that they have encountered.
Online Reputation Management
Online reputation management is becoming increasingly popular as a digital marketing tactic. This is due to the fact that brands are starting to realise that mentions of their brand weather they are negative or positive are just a click away. Social media allows an organisation to respond very quickly to any mentions about their brand. Extensive keyword research and planning allows your brand to own searches on any brand mentions.
Search Engine Optimisation (SEO)
Social media marketing strategy is playing an increasingly important role in the practice of SEO. It allows further optimisation of your digital assets, meaning you stand a greater chance of ranking higher on Google’s SERP pages. Links, likes and shares are being given more weight recently with regards to SEO.
There will always be advertising when there is an audience. Brands like advertising on social media because of the large amounts of time people tend to spend on it. There are great demographic targeting opportunities due to the internet’s measurable nature. This is mostly based on the profile information that is provided by the user or the way in which they interact online
2016 Howard Stern Show – The Social Network Opening Scene 1080p HD – TV SHOW
Howard Stern Show 2016 — Trent Reznor and Atticus Ross’ theme Hand Covers Bruise while Mark Zuckerberg runs through the campus. The opening scene to David Fincher’s 2010 The Social Network. Check out the best Motion Picture Moments here on this page. Everything from Kubrick to Spielberg to Nolan to Tarantino. The Social Network club scene. Release Date: 1 October 2010 (United States) David Fincher’s The Social Network is the stunning tale of a new breed of cultural insurgent: a punk genius who .
New Social Networking Sites – Leafit Corp Call Mon 13th Jan 2014
https://leafit.newsocialnetworkingsites.net This weeks call discusses the new changes to qualifying for the company matrix as follows: refer just 1 person and qualify for the first 3 levels of the matrix ($87/month) refer 3 people and qualify for ALL 9 levels of the matrix (potential $118,000/month) Also the monthly advertising package of $49.95 has been replaced with a new package costing $40! The yearly admin fee of $48 has been removed!! So, easy to describe….. ‘refer 1 person and qualify for 3 levels of the matrix’ ‘refer 3 people and qualify for ALL 9 levels!’ ‘$40 a month for your ad package which also gets you $40 added to your AV (associate value)’ Buy your advertising, allocate it to your websites, and away you go!! http://leafids.com http://youtu.be/ir4gqt9mZkE Sounds interesting? http://leafit.newsocialnetworkingsites.net Contact me: Email: firstname.lastname@example.org Skype: cappyhalbert Facebook: https://www.facebook.com/tom.halbert.35
Using social media influencers to grow your brand
If you’re an entrepreneur or a business owner, you want to reach out to as many social media influencers as possible, to help you spread brand awareness. There are plenty of good books to read like http://amzn.to/2m6lNXE to help you grow your brand with social media marketing influencers. Download my FREE E-book (Social media marketing tips) In this Ebook http://bit.ly/2mIQ9P0 you will learn: 1. The biggest social media platforms to use 2. How to grow your social media platforms 3. How to put giveaways together 4. How to drive traffic to your website 5. Paid advertising Last vlog here: http://bit.ly/2mpU1ro Be sure to subscribe to my YouTube channel and leave a comment: http://bit.ly/2hoGuL3 Follow me on social media: 1. http://www.instagram.com/biztrackdaily 2. http://www.facebook.com/biztrackdaily 3. http://www.twitter.com/biztrackdaily 4. https://www.linkedin.com/in/biztrackdaily 5. Snapchat: Biztrackdaily
ICO Review: TraDove (BBCoin) – Tokenized Business Social Network
TraDove is a platform for businesses to be able to communicate and transact with each other. Learn more: https://crushcrypto.com/tradove-ico-review/ Download the PDF version of the presentation: https://crushcrypto.com/wp-content/uploads/2018/01/CrushCrypto-ICO-Review-TraDove.pdf Download the free ICO Guide which contains 6 simple steps for analyzing any ICOs to find the winning projects: https://crushcrypto.com/youtube/ Note: This is not a paid review. We do not offer promotional or advertising services. Our content is based on our own research, analysis and personal opinion. _______________________________________ What does the company/project do? TraDove is a platform for businesses to be able to communicate and transact with each other, similar to how LinkedIn is a professional network and Facebook is a social network. TraDove will allow corporate buyers and sellers of goods and services on its platform to discover each other more easily, along with the added trust that a user on the TraDove network will have to verify their position as a representative for their business. _______________________________________ What are the tokens used for and how can token holders make money? Corporate buyers have access to TraDoves services for free. Corporate sellers will have access to basic functions for free, but will have to use BBCoin in order to pay for premium options and advertisements on the platform. Corporate sellers will pay potential buyers with BBCoin in order to pitch their product/service directly to them. They can also pay TraDove in BBCoins for a prioritized advertisement (similar to a sponsored ad on Yelp) except that buyers also receive BBCoins for paying attention to these advertisements. BBCoins value will appreciate as its platform offers more and more value to its users. As TraDove grows its user base, they also hope to allow the use of BBCoins as an international trade payment method. _______________________________________ Opportunities – TraDove is an established business with over 250,000 users from over 200 Fortune 1000 companies. Very few ICO projects have this kind of user base. – TraDoves advisors include Mike Honda, former US congressman, and Richard Rosenberg, former Chairman and CEO of Bank of America. Both made a video for the project, which we believe puts an end to the FUD that alleges the project is a scam. _______________________________________ Concerns – For some reason there are chatter that the project is a scam. The FUD, while not true, has dampened the sentiment for this project. In the Telegram channel, people are discussing refunds for their contribution, which almost never happens. – The target users of BBCoin are corporate buyers/seller, and they are mostly not cryptocurrency users. Therefore, the use of cryptocurrency would become a barrier of adoption for those target users which would hinder the adoption of the project. As the projects value depend heavily on the network effect from having a large amount of buyers and sellers, we are not sure if using a token is going to help the business. _______________________________________ Disclaimer The information in this video is for educational purposes only and is not investment advice. Please do your own research before making any investment decisions. Cryptocurrency investments are volatile and high risk in nature. Don’t invest more than what you can afford to lose. Crush Crypto makes no representations, warranties, or assurances as to the accuracy, currency or completeness of the content contained in this video or any sites linked to or from this video.
Social Networking Tools in the Classroom – Part 1 of 5
Haven’t tried it yet?
I find Twitter is the most fun social networking tool – by far. It feels like a game in some way. It offers real time connection and current synchronization with those you don’t get to be with all the time. It shares interesting new happenings that you wouldn’t have known about.
Tweets are limited to 140 characters – so this requires people to keep their posts short and sweet. And, to top it off, it’s low maintenance! Profiles are light and don’t need much updating. The information below may be a little much if this is your first time on reading up, but check it out for a quick orientation to TwitterLand :).
A seasoned twitterer?
This article is designed for us. All in all, twitter is great left as simple as it is. However, a few tools can enhance the experience. After reviewing tons of available apps, these I find are most useful and enjoyable. Try them out and have some fun! Would love to hear your favorites as well.
One of the most fun ways to use twitter is on your mobile phone. Be ready for the times when you think of the greatest tweets with these phone apps:
TwitterFon- for iPhone Users. An easy to use tool built into your phone. This one freezes less and has great capabilities. Auto posts to Twitpic (a great, easy way to share pics on Twitter). It’s all you need! You can follow, unfollow directly from the app. You can also see DM’s and @replies easily. Links posted in tweets also come up very fast (much faster than through Safari).
TwitterBerry- for BlackBerry Users. Although I am not one, this is the BlackBerry App I hear the most about. Take it from Puff Daddy.
Networking: (aka finding more friends you WANT to follow)
Find someone you enjoy reading and follow their followers. Another great way is to search for keywords and see who is tweeting about your favorite topics. Connect with them that way.
There are websites such as Mr. Tweet who suggest who to follow based on formulas of some type, but I find the natural search works best. They are fun to check out though.
You can also learn about the stars of twitter on the Top 100 List. Interesting…
My top picks – who to follow:
The most entertaining twitters are:
@the_real_shaq – Shaquille O’Neal (Yes, THE Shaq. Funny!)
@RevRunWisdom – Rev Run (Deep thoughts, refreshing ponderisms)
@TheEllenShow – Ellen DeGenerous (Great ideas and fun info!)
@iamdiddy – P Diddy (On a lot with uplifting and fun reads)
@sumsei – Jet Magat (Enlightening concepts and entertainment at its best!)
@tferriss – Timothy Ferriss (Author of 4 hour work week. Always interesting info.)
@MichaelScott – The Office Character (I don’t even watch this show, but his posts are hilarious)
@guykawasaki – Guy Kawasaki (Fun, interesting information, but a LOT of posts)
@MACvPC – Mac vs. PC (Funny)
Following: I found that following under 1,000 people was a little too slow for me. I am not on all that often, but when I log on, I like to see the flow moving. Some find it hard to be following so many people, but with the use of TweetDeck, you can keep up on all the things you want. Search YouTube for some videos on that.
Followers: Once I hit 1,000 followers, the number of my followers increases much more quickly each day. It also allows more opportunity for response from your posts based on the chances of them being online at the same time.
Ratios and Balance Baby: Everyone has their own taste here. Some like to follow as many as possible to get more followers. Some hardly follow anyone back. Some people like to keep a balance between followers and who they’re following. Feel what is right for you. Chances are it may change from time to time. I like to follow everyone back that follows me to keep it a mutual relationship, unless I find their tweets extremely annoying for some reason – which is rare.
TwitterKarma is a great bulk follow/unfollow tool in which you can instantly even things out and only follow those that are following you, if desired. Or you can follow back everyone that is following you with a couple of clicks.
RSS Feed automatically from your blog to Twitter. This application automatically posts your blog posts as a tweet on Twitter. Great for sharing what you’re writing without any maintenance. I am writing an article to share more about fun with feeds and will post when it’s ready.
Search, Tracking, & Alerts
Search the history of tweets for any keyword. Here you can also be alerted when people tweet about you or when your defined keywords are tweeted by selecting the options on the right after a search. You can be auto-notified via feed, if desired.
Sync with Facebook
Facebook is my second favorite social media and it has only gotten more fun with the integration of twitter status updates. Warning: this is only a good idea for those who don’t tweet too much. Otherwise, you overload Facebook with your excessive tweets. I’m one of these who tweets more than I like to post on Facebook, so I no longer integrate the two through Facebook. If you would like to set this up anyway, do this:
In Facebook, add the Twitter application to allow auto posts of your twitter updates into Facebook. It may take a few minutes to go through or process once you’re done, but eventually works with a seamless feed.
TweetDeck just added a new feature where you can post to Facebook as well. Love it! This is my top option while working on the computer as it’s fully integrated and most fun.
For those who post more often, you may want to try this set up: I have another service through Ping.Fm which I use when I want my posts to go to both to Facebook and Twitter, while using my phone. Also works well from the internet if you’re not using TweetDeck. To post to Ping.Fm on your iPhone, use Nambu. Try BlackPing for BlackBerry.
@ – immediately followed by a user name is a mention. It links their profile by making it clickable and notifies them of your response.
# – immediately followed by a word is a hashtag. It creates a search of that word when clicked. A popular example is #FollowFriday in which people recommend their favorite people to follow.
DM – A direct, private message
RT – Re-Tweet (re-post of someone’s tweet)
There are apps out there that allow auto-follows, auto-responders, special programs to tweet from your computer, tool bars for your web browser, and so much more. I find all these are unnecessary. People get irritated with the canned responses. And everything else I’ve looked at makes Twitter too much of high maintenance (AKA less fun). However, a quick search on “Twitter Tools” will bring up the infinite possibilities if you are interested. And you never know what new tools may actually be fun to use.
Would love to hear your experience and your favorite apps for Twitter. Please post!
By Danielle Marie Crume
Coaching Tools – Social Media Marketing – Too Much & Too Little
You would not walk up to someone at a party and say “hi, my name is blank and I would like to show you my new product” so don’t do that when you are working in social media. Act like you would if you were talking to people at a party.
Introduce yourself then find out about the other person and what you can do for them. Find out who they are and what they are interested in. When you approach someone at a party you begin by talking about what they are doing in their lives and you are looking for things or interests you may have in common. The same is true with social media.
Endless promotional Messages
Social media marketing is not all about you! Sending out endless messages promoting a product, event or service is no different than spam. It’s not the same as having a campaign – everyone is in business and needs to make money. There has to be a balance between sharing information and informing people of the services you offer.
Never join a group and start marketing to them before you have been involved in the conversation and given something to the group. In fact, you should have given a lot to the group before you begin to market or talk about your products. My rule of thumb is to make five comments a about or to others before I allow myself to promote.
It is also not a good idea to use autoresponders with social media because people know what they are and they are very impersonal. The old saying say “be interested to be interesting” and that is very true in social media. Using an autoresponder says I have a marketing machine going and I am interested it what is in this for me not what I can do for you.
Staying silent and lurking rather than participating
Social media marketing includes the word social for a reason. It is about relationships and you must participate to have a relationship. If you want clients to coach with you then they are going to have to get to know like and trust you. People cannot get to know, like and trust you if you stay in the background and do not join the conversation.
You don’t have to connect with everyone but you do need to participate in groups that are related to your target coaching niche. Share information that can help others in these groups and answer questions that may arise. When you are helpful and serving others they will be attracted to you.
Social media and social media marketing are the new frontier of internet marketing so you must be active in this area to succeed and compete with others in your target niche.
04 Google s Networking Sites
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