With the phenomenal success of social networking today, it is but impossible to miss numerous business networking sites practically anywhere online. This success is not surprising though. These business people have proven to themselves just how advantageous it is for this business to establish a social network for their clients online. Not only did they experience a growth on their profitability but as well as on their product’s quality. With all these happening around you, don’t you think it’s about time that you create a social networking website for your business as well ?
Some businesses are not so confident about having their own social networking site yet and so they’re still testing the waters by actively using popular networking sites to promote their business. Some use more business-related sites to cultivate a good relationship with many professionals in the hope to find people who will work for them and contribute to the business’ growth as well.
Many developers have seen the growing need for business people to create a social networking website of their own, not only to rely on “generic” business networking sites. This website should be tailored to and focused on the specific business and its users as well as on meeting their needs. Some website companies will offer to create the website for you while some would offer you software that you can use to create your website. The latter is more advantageous for you if you have someone in the team who is technically-inclined since you can really personalized the website according to your needs and also fully control it on your own discretion.
There are so many applications that will help you towards your social networking endeavours. Some may be free while others may incur that you spend some money but I guarantee you it will be all worth every penny. Surely you already know the so many benefits of creating a social networking website for your company, so what’s stopping you from joining the trend?
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Its like an uncontrolled rash. Its omnipresent, all pervasive and seem to soak in a sea of people both voluntarily and involuntarily. There is almost a feeling of guilt if you are not on Facebook, Twitter, Linkedin or any such ilk- have I uploaded enough? Am I getting enough likes? Is the wall well populated? Have I mastered the sweet part of the Tweet? An unabashed freedom movement, reborn, rejuvenated, reignited, redressed in a different era and eco system of course.
Amidst the ever increasing din and punch of wanting to connect, express and impress over SM networks, have we lost the true art of being social? The more prolific a person is on the Social Media networks, the less proficient (or so it seems) they seem to be in the real social world. Good old person to person meets or calls seem to be a thing of the past why do enthusiastic, articulate, energetic flag bearers in the SM world retract, renege, resist when it comes to real world interfaces does the cyber world provide a more secure, comforting, facilitating, non intimidating enviornment that allows lesser mortals like me and you be wanted, witnessed, welcomed the jury is still out on that.
There already seems to be an element of fatigue setting in and the efficacy of the SM sites are being questioned.Lets face it- looking at it objectively, for every soothsayer there are several naysayers- that has been the rule of thumb- While there is no denying the profound impact that social media has had on the universe as a whole, has it helped us human beings evolve to be better social animals in real life, still begs the question.
When you see two people sitting in the same room within a few metres of each other engaged in a vitriloic animated thumb talking exercise on their respective BBMs, you really begin to wonder whether the simple pleasures of direct human engagement has seen better days.Or,the increasing general reluctance of people to pick up the phone and talk one one one leaves you bewlidered. ‘Let me text you’- we really are in some texting I mean testing times. Condolence messages on Facebook walls is really the obituary. As they say real life is stranger than reel life, social media life is alien from real life.
Is there a pressure to conform or perform in the Social Media space? Is there a danger of getting left behind? Is it insecurity of not being accepted? Are we so blogged down errr bogged down in our every day quest to be linked in(pardon the pun), we seem to be asking ourself a question- what came first- Social Life or Social Media Life?
Marketing and branding experts are already giving neuroscience a serious revisit virtual errands can make or break brands.For the stray brand success stories, there are many that have not left a mark- is it technique, tenacity, timing or treatment that works? Are we questioning the cognitive? Has the right & left sides of the brain swapped places? Here’s one more for the experts to decipher! Am sure the findings would be interesting. Till then, will have our backs to the wall! Oopss!
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