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CyberSmarties – The Safe Educational Social Network for Kids
For more information, please visit www.cybersmarties.com or contact us at email@example.com Music: A Long Cold Includes footage from: Hipster Animation Toolkit
Cobra post sting operation on social network advertising
Social networking has grown exponentially in its popularity over the past decade by bringing people together across the globe. Marketers are now starting to see how they can benefit from social sites like MySpace, Facebook, and Twitter because they can take advantage of the users’ demographic information and target their ads appropriately. There are different forms of social network advertising.
This year $ 3.8 billion will be spent on social network advertising worldwide, with a large portion of this spending coming from US markets. As Internet usage continues to grow in developing parts of the world and social websites gain popularity overseas, social networking advertising spending outside of the US will start to play a major role. Social advertising is an important new way of reaching customers because marketers are now becoming part of the message that is directly delivered to the people.
There are three major classifications of Social Network Advertising: The first type is direct advertising based on your network of friends. This is the most effective format but is also the most controversial. On Facebook, your decisions can be influenced by an action your friend has taken. For example, you may see on your newsfeed that your friend Bob has just bought a CD from MusicWorld. Because people make many of their purchase decisions based on their close group of friends, this can be an effective way to influence consumers. This is considered controversial because it can be equated to exploiting personal relationships with your friends and raises concerns about privacy.
The second type is direct advertising placed on your social site. This is a traditional form of web advertising that is minimally effective. These ads are presented as bricks at the tops of pages or as banners running down the side of pages. The advantage of placing these on social sites is that advertisers can take advantage of demographic data on your profile and target the ad directly to you. Also, these ads can be placed by individual developers on their application pages through ad networks. They have access to the same demographic data and can generate income for developers and giving advertisers a more engaging way to reach out to social users. These types of advertisements are minimally effective because users are bombarded with these ads everywhere they go on the Internet, leading them to largely ignore their presence.
A third type is indirect advertising by creating groups or pages. This is an innovative technique in which a company will create a page or group that users can choose to join. The page is used to build up subscribers or fans. It can be used to market a contest, a new product, or simply to increase brand awareness. Each day, these pages post to users’ newsfeeds reminding them of promotions or new products. Sometimes these pages post videos or ask questions of their fans to engage with their consumers and generate interest in their products and brands. This can be a very effective marketing tool because these groups grow very quickly. If one of your friends join these groups, it appears on the side of your page, prompting you to “like” the page as well.
Are social networking sites good for our society? Daily Thoughts Video
Are social networking sites good for our society? Daily Thoughts Video
Starting our business
In this video we play some Euro Truck Simulator and start up our own business to become the best truckers. Come bother me on my social network:https://twitter.com/Cole_Chiiken
How to use all in one social media apps in one app (HINDI)
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The 4 Most Important Social Media Tools (aka Where Should I Start??)
I am at the MyMark Social Media Marketing Conference at the MGM in Las Vegas today and I’ve already learned some amazing things from our speakers. John Child started us out with a great segment about personal branding and how to create your personal brand. He went over several techniques and tools which we promote heavily as well. One new website he introduced was www.namechk.com. This website allows you to type your desired username in a box, click the chk button and find out whether or not that specific name has been taken on 152 social media sites. This is an excellent tool to research the username you would want to use consistently throughout your personal branding without going to each of these social media sites individually.
One other excellent tool John talked about is Google alerts. We use this at MyMark to keep track of information about our company, staff and keywords. You can adjust the settings on each alert so you can receive them multiple times a day, once a day, once a week or several other intervals of time. We have ours set up to receive alerts every day. This allows us to keep track of what information has been published about us and what we need to respond to. I also like this for our keywords because even if our published information isn’t coming up on the first page of Google results, I can see what content others are creating about our keywords in order to create more competitive and relevant content for our readers.
I will be publishing a blog post next week which will delve further into this subject. However, I also wanted to mention a topic that John brought up I feel is very important and all too often overlooked. When creating content remember to stay focused on creating content for the reader, rather than just another form of advertisement. Blog marketing should not be advertising. As John pointed out, I hear many professionals talk about their efforts in social media marketing. They tell me that their efforts have gotten them nowhere so I go back and read their blogs posts and they are all ad copy. Your readers aren’t searching for information about your ads. They want to find good, quality information they can use for purposes other than knowing where to purchase your product.